![]() ![]() But as we’ve seen, Fox and ESPN don’t really care about soccer. should take note and start promoting and broadcasting more NWSL matches - the fans will watch. Infantino hit a key point in his statement: if it’s promoted and broadcast, people watch women’s soccer. “The fact that we broke the one billion target just shows the pulling power of the women’s game and the fact that, if we promote and broadcast world-class football widely, whether it’s played by men or women, the fans will always want to watch.” “More than a sporting event, the FIFA Women’s World Cup 2019 was a cultural phenomenon attracting more media attention than ever before and providing a platform for women’s football to flourish in the spotlight,” FIFA President Gianni Infantino said in a release. A number of territories drew record Women's World Cup viewership numbers, including Brazil, France, Italy and the UK.įactor in the fact many sports around the world are seeing decreases in TV viewership as other options - from Netflix/YouTube to eSports - become more popular, and it’s clear women’s soccer is a force to be reckoned with. The most recent World Cup, hosted by France in 2019, was won by the United States, who beat. The tournament has taken place every four years. It is contested by the women's national teams of the members of FIFA, the sport's global governing body. Explore the latest FIFA Women's World Cup news, scores, & standings. Overall, 19,576 hours of coverage were broadcast around the world, 7,631 of it live - 2.5 times as much as 2015. The FIFA Women's World Cup is an international association football competition established in 1991. Much of that was because Globo broadcast the tournament in Brazil. The biggest increase in viewership came in South America, which had a 520 percent increase in consumption over 2015. Where is this increase coming from? Asia accounted for 37.1 percent of the viewers, but Europe consumed 43.7 percent of the total viewer hours. That more fans are watching for longer is the real sign of the rising popularity of the Women’s World Cup as something more than just a passing fad. These numbers don’t even account for those who joined watch parties or watched the matches from a bar or pub. A total of 540.7 million tuned in for 20 minutes or more - a huge increase of 64.9 percent over the 2015 WWC. ![]()
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